Kids Shop

Kids Shop

About This Project

“Children’s store” is a Russian online store for kids’ clothes, toys and accessories. The company was set up in 2012. The first version of the website was launched in the same year. The project has developed for the past three years: the assortment of goods has expanded gradually, the number of visitors and buyers has increased.

The company sells and delivers now children’s products all across Russia using Russian courier services.


Development, UX, Design

View website



The main tasks of this project were to upgrade the entire online store, restyle and functionally improve it. In particular – website design and interfaces were developed according to the known basic user needs and the latest trends of modern internet marketing.

Entire structure of the online store’s menu was reviewed, goods filtering tools were improved significantly and the function of goods comparison was added. Popular payment systems were embedded in the system allowing buyers to pay for their orders quickly and conveniently.



HTML5, CSS, jQuery, PHP, Shop-Script 5


user-friendly catalogue
user personal account
goods sorting by the specified characteristics
intelligent goods search by categories
online payment
goods aggregation in single logistical base